Easy to explain
Each brand has a defined customer, use case and route to market.
Now selecting European distribution partners
Take three sport-specific energy brands into your market.
One portfolio for golf, racket sports and active retail. If you already reach these buyers and can hold stock, apply for your territory.
17
years in market
3
routes to market
12m+
product shelf life
Distributor application
1 / 8
Is your territory still open?
Takes about 2 minutes. No obligation.
The opportunity
One portfolio. Three clear routes to market.
Most energy bars compete for the same gym shelf. SSP Golf, Rally Fuel and Game Bites are built around specific sports and buying occasions.
That gives your sales team a simple reason to contact golf courses, pro shops, racket clubs, leisure centres and active retailers.
Made for repeat purchase
Products used before and during play, not bought once and forgotten.
Simple to stock
No refrigeration, 12+ month shelf life and one supplier across three categories.
Three brands. One supplier.
Start focused.
Or take the full portfolio.
Brand rights and territories are matched to the partner’s existing channels and ability to develop the market.
Golf courses and pro shops
Golf-specific energy bars with a clear use case: steady fuel and focus across all 18 holes.
Racket clubs and leisure centres
A focused range for padel, tennis and squash players.
Active retail and all-sport
A lighter 45g bar in four flavours for active consumers.
Built for the back nine
17 years of product-market proof
A product golfers understand in seconds.
SSP started with one clear gap: golfers had drinks, bananas and generic bars, but no convenient energy food designed for a full round.
“We are looking for partners who want to build something for the next ten years, not just put something different on a shelf.” Mark, Founder of SSP
Who we want to speak with
Already sell into sport or retail?
We want partners who can put the range in front of relevant buyers, hold stock and actively build the market.
How it works
From application to your first customers.
Apply
Tell us about your company, channels and territory.
Commercial review
We discuss brand fit, rights, margins and opening volumes.
Sample with purpose
Qualified partners agree a practical sampling plan.
Launch your market
Take the range to your strongest accounts with SSP support.